Reed-Koppel Collective

About Sierra Reed

Sierra Reed St Charles, MO Real Estate Agent Headshot

Agent Details

Meet Sierra

Sierra Reed, REALTOR® | Greater St. Louis Real Estate
Sierra Reed is a full-time Missouri REALTOR® and co-founder of the Reed Koppel Collective with Berkshire Hathaway HomeServices Select Properties, helping buyers and sellers throughout the Greater St. Louis area.
Born and raised in Troy, Missouri, Sierra has deep roots in Lincoln County and extensive real estate experience throughout St. Charles County. She also regularly serves clients in Warren County, St. Louis County and surrounding Missouri communities, including Troy, Moscow Mills, Winfield, Wentzville, O'Fallon, Lake St. Louis, St. Charles and St. Peters.
Before beginning her real estate career, Sierra spent more than a decade working in commercial and residential engineering development. Combined with growing up around the construction industry, that experience gives her a unique perspective when helping clients evaluate construction quality, land, development, property condition and long-term value.
Today, Sierra specializes in residential real estate, seller representation, buyer representation, new construction homes, land and acreage, and strategic listing marketing throughout the Greater St. Louis region.
Helping Greater St. Louis Home Sellers
Sierra believes selling a home takes much more than simply putting a property on the MLS. Her approach combines local market knowledge and strategic pricing with professional photography, video and targeted marketing designed to highlight the features today's buyers value and maximize a property's exposure.
From preparing a home for the market through negotiations and closing, Sierra's goal is to create a clear strategy for each property rather than taking a one-size-fits-all approach.
Helping Buyers & New Construction Clients
For buyers, Sierra focuses on more than finding homes for sale. She helps clients evaluate location, neighborhoods, construction quality, property condition, resale potential, acreage and the financial considerations that go into making a smart real estate decision.
Her engineering and development background is particularly valuable for clients considering new construction homes, building a custom home, purchasing land or buying acreage in Missouri. Sierra helps clients navigate the process from evaluating locations and lots through builder contracts, selections, inspections and closing.
Local Knowledge. Greater St. Louis Reach.
As a Troy native, Sierra brings firsthand knowledge of Troy and Lincoln County real estate, including new construction, established neighborhoods, rural homes, farms and acreage. Her business also extends extensively throughout St. Charles County, including Wentzville, O'Fallon, Lake St. Louis, St. Charles and St. Peters.
As co-founder of the Reed Koppel Collective, Sierra works alongside a team of full-time real estate professionals to provide clients with knowledgeable representation, strong communication and support throughout the buying and selling process.
Sierra's goal is to make buying or selling real estate as straightforward as possible while becoming a trusted resource her clients can rely on long after closing.
Thinking about buying, selling, building or investing in real estate? Explore homes for sale, new construction and communities throughout Greater St. Louis at ReedKoppelCollective.com or contact Sierra directly.

Sierra by the Numbers

36Homes Sold in 2025
$11.6MSold in 2025
486Career Transactions
$115,367,254Career Sales Volume
11Years in Real Estate
6 Years BHHS Chairman’s Circle Top 1% or better in the network

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